From a business family to building my own.
I grew up around business. My family has run Sarvajana Stores, a grocery wholesale and retail business in Pappampatti, Coimbatore, since 1964. That shop was my first classroom. I watched my family earn the trust of customers and suppliers, saw how small habits added up over the years, and learned that a business which treats people fairly keeps them coming back.
I studied at KPR College of Arts, Science & Research in Coimbatore, then did an MBA in Marketing at SRM University, Chennai. The MBA gave names and tools to things I had already seen at the store: positioning, distribution, how customers decide, and the numbers underneath it all.
Now I’m building two young ventures in Tamil Nadu, both still early and growing. Sparow is a packaged drinking water brand serving South Tamil Nadu. Water is a plain product in a crowded market, which makes it a good place to learn what really matters: trust, consistency and distribution. Reigrow Solutions is a website development and SEO company in Coimbatore that helps local businesses get found online.
Somewhere along the way I noticed a pattern. Most businesses around me didn’t struggle because their product was bad. They struggled because nobody had planned how the product would reach people, who would sell it, or what it would cost to keep customers coming back. That gap is what a business developer works on, and it’s the work I enjoy most.
So I build, and I write down what I learn. This is only the start.